In the past, companies could differentiate themselves from competitors by price or quality. However, in an increasingly globalized economy where e-commerce is exploding, traditional differentiators have lost their relevance.
Today's consumer is no longer brand loyal, meaning that customer service excellence is a key differentiator in an increasingly competitive market. Watch to learn how InTheChat's Digital Desktop can help you provide customer experience that will enable you to retain existing customers and attract new ones.
The questions business need to be asking are: